Another advert for OXO which was published in the Bromley & District Times newspaper during the 1940’s. Read more about the fascinating history of OXO here > Source: Bromley & District Times, 30th January 1942 (page 2)
Tag: OXO
Hot Water! What’s the Idea?
Keeping the soldiers going! This advert for OXO featured in the Bromley & District Times in February 1941, to no doubt encourage families to send stocks to the soldiers on the front line. Read more about the history of OXO in my previous blog >> How OXO Helped Strengthen the Home Front Source: Bromley & District Times, 21st February 1941, page 3
How OXO helped Strengthen the Home Front
How OXO helped Strengthen the Home Front In 1840 a German chemist, by the name of Baron Justus von Liebig (1803-1873), invented meat extract through his Extract of Meat Company, and shortly after Oxo was created. The formula was so popular that by 1908 Oxo was able to become an official sponsor of the London Olympics and supplied fortified drinks of Oxo to marathon runners. By 1910 the makers had formulated the iconic OXO ‘cube’, making it more accessible to families around the world, and further increased Oxo’s popularity. During the…